From the outer limits of our atmosphere, to the inner workings of our cars, our brand film for TE Connectivity celebrates the incredible macro impact of invisible micro technologies.
“What A Sensor Sees” combines real world applications with data visualization reflecting the versatility, intelligence, and precision of TE’s sensor technology. The spot visualizes performance-driven metrics alongside rockets, satellites, and engines to create a continuous narrative that transcends technology sectors. By melding our 3D animation with the science behind the sensors, we were able to showcase TE's real-world possibilities in an out of this world way.
Production: Trollbäck + Company
Creative Director: Brian Bowman
Animation: Ben Nichols, Animesh Dwivedi, Brian Bowman